Cost Cap or Cost Trap? Here’s How to Use It
Confused by Facebook’s Cost Cap setting? You’re not alone. Here’s how it really works, when to use it, and how to stop it from killing your ad spend.
Hi, I’m Kristian. I manage a $50M+ digital ads budget and share my tips to grow your business online.
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7 Ways We Boosted Profits in Our E-commerce Store
How we boosted profits at anew sleep: streamlined tools, renegotiated services, optimized AOV, and focused on high-ROI marketing.
100 Winning European Meta Ads 🇪🇺
Get my free swipefile with 100 winning ads running on Meta in Europe. Copy these concepts for your own brand.
SEO tools I use in 2024
My SEO toolkit features a selection of powerful tools that help drive high-quality traffic to anew sleep. In this article, I’ll share how each tool contributes to our SEO success and why they might be the right choice for your business too.
50 Winning Meta Ads in Denmark 🇩🇰
Subscribers get my free swipefile with 50 winning ads running on Meta in Denmark. Copy these concepts for your own brand.
Steal My 7 Favorite Ad Copy Frameworks (Perfect for E-commerce)
I recently analyzed over 100 DTC brands to find the best ad copy frameworks for Meta. Here's what I found.
How To Build A Brand According To Gary Vaynerchuk
I've followed Gary Vaynerchuk for over 8 years and learned from him on marketing, branding and business. Here's the best learnings I've gotten from him on branding based on countless of videos.
What Paid Social Specialists Do + How To Hire The Best
Are you looking to hire your first Paid Social Specialist? If you're spending more than $20,000 a month on Meta, TikTok and social media ads it can be a very good idea. Learn more about this type of expert and what to look for.
Recording in 🇩🇰 - "Scale your Meta ads: Strategies based on 8 years experience and over $150M ad spend"
Recently I spoke at the biggest e-commere conference in Denmark about running succesful Meta ads in 2024. Here's a recording of it (note it's in Danish 🇩🇰)
State of anew sleep: February 2024
Every month I will be going over what's on my mind in anew sleep.
State of anew sleep: January 2024
A new format is born: State of anew sleep. Each month I will be going over what's on my mind in anew sleep.
How To Recover Banned Facebook Ad Accounts (Methods That Work in 2024)
Struggling with a banned Facebook ad account? Discover proven strategies in our latest article to recover your account. Learn how to best communicate with Meta's support, navigate policy pitfalls, and avoid unreliable external services.
Influencer Marketing: A Must-Win Battle for Us
In the dynamic realm of digital marketing, influencer marketing stands out as a frontier brimming with potential. At anew sleep, we've embraced this realm wholeheartedly, recognizing it as a critical battlefield where we must not just compete, but triumph.